The talks are early and unconfirmed, but they surface in the same month X rebuilt its creator payouts around impressions, biweekly transfers and a $30 minimum.
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Posted August 20, 2026 at 3:01 pm EST.
X is in talks to pay content creators in stablecoins, such as Circle’s USDC, CoinDesk reported Thursday, citing a person familiar with the matter, who also works with other social platforms testing stablecoin payouts to creators.
The talks surface in the same month X rewrote how it pays creators. It stopped accepting new enrollments in Creator Revenue Sharing on Aug. 7 and will retire that program on Sept. 7, with a final payout expected on or around Sept. 11. Existing members can start applying to the Original Content Rewards Program on Sept. 8. X describes the new program in its creator documentation as “designed to reward creators who produce original, high-quality content” that “reflects your own voice, expertise, or creativity.”
The Payout Math
The new program will pay on qualified impressions, which X counts as unique views from Premium users on the Home Timeline where at least half the post is visible. Payouts are due every two weeks, with a $30 minimum, to creators who hold an X Premium subscription, keep at least 500 verified followers and clear 500,000 Home Timeline impressions from verified users over 90 days.
Small, frequent and owed across dozens of countries is the payment shape card networks and correspondent banks handle worst. Stablecoins are a $310 billion market. They clear in minutes and can reach a creator who holds no U.S. bank account.
Musk’s Payments Bench
X’s X Money went live for U.S. Premium subscribers this year with a Visa debit card, peer-to-peer transfers and bill pay, but it shipped with no crypto component. However, SpaceX collects Starlink payments in stablecoins in emerging markets, Chamath Palihapitiya has said.
Related Listen: Stripe Bid $53B for PayPal: Who Actually Wins Stablecoin Payments?
AI-assisted content: This article was produced with the assistance of AI tools and was reviewed, edited, and fact-checked by a member of the Unchained editorial team before publication.
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